McCormick Home Ranch
Socials Growth Metrics
4×
Instagram growth
2×
Inbound leads
2×
TikTok following
↗
Nationwide reach
McCormick Home Ranch — Camarillo, CA
The Challenge - McCormick home ranch is a beautiful event space in Camarillo CA that has been around since 1918. They were primarily relying on word of mouth for new clientele and weren’t seeing the growth in their reach and business that they would’ve liked to. At the rate they were going, shutting down their business was an option they were evaluating.
The Strategy - Seek Socials created intentionally crafted content that was meant to target McCormick Home Ranch’s intended audience and increase visibility to potential customers. The content focused on educational, aesthetic, and aspirational in order to position themselves as a more premium brand. All of the content follows a cohesive style that is strictly adhered to as laid out in the brand voice document created by Seek Socials.
The Execution - Visuals and social media management performed by Seek Socials has delivered 4x instagram following to the McCormick Home Ranch, 2x their Tik Tok following and 2x high quality leads for the business. The transformation of their social presence has allowed them to acquire new business and drop the idea of letting their family business come to an end.
Before
After
Click below to see the transformation for yourself
Cohesive Branding
Logo
Color Palette
Fonts
